TWITTER LAUNCHES SPECIAL EMOJIS FOR THE WORLD CUP
- Fans can stay on top of every game with Twitter’s unique live scorecard experience in-app.
- Fans can support their favourite teams in this global cricket event by using a first-of-its-kind jersey emoji activated by team hashtags.
- Twitter partners with ICC to bring fans highlights and behind the scenes content after every match.
It’s already been a busy summer of cricket. After India’s popular T20 league @IPL, fans can tune in to the @ICC Cricket World Cup on Twitter, which runs from 30th May to 14th July in England and Wales.
Cricket lovers will be able to follow all the live action around #CWC19 on Twitter and talk about what’s happening in the world of cricket.
Twitter is the fastest way to see the latest news around #CWC19 and to talk about the action on and off the pitch.
In a first-of-its kind product experience in cricket, the platform has made this easier and more compelling by allowing fans to track the games in real-time through a unique live scorecard in the app.
Fans can tap on the Twitter Moment Tweeted by @MomentsIndia, follow the scores in real-time, as well as see multiple timelines of latest Tweets, top commentary, and videos.
This live product experience, as well as additional Twitter Moments will help cricket fans find the most engaging Tweets from teams, players, commentators and other fans during #CWC19.
Another feature that will help cricket lovers stay on top of the #CWC19 games is Twitter’s new breaking news notifications.
In India, Twitter recently launched a push notification feature, where the platform occasionally pushes personalized news notifications in sports, entertainment or current affairs so people can stay more connected to what’s happening in their world.
By tapping on this notification, users will be taken to a Twitter Moment about the breaking news topic.
People will be served these notifications based on their interests via a combination of work by Twitter’s curation team and algorithms.
The curation team includes a number of former journalists and people who used to work in newsrooms.
Twitter launches special Emoji’s for the World Cup
Any user can turn off these notifications by visiting their settings and toggling to turn off the feature.
