Gaurika(ChandigarhCityNews)
Max Fashion launches ‘summer collections’
Max Fashion, India’s largest family fashion destination launched its summer-18 collections here today. The collections are available at Elante Mall, VR Punjab Mall and Bestech Mall, Mohali.
In this new collections , one can look forward to folksy, floral embroideries peppering dainty, strappy silhouettes which play with volume; embellished off-shoulder tops with cascading sleeves; peppy resort prints; and beachside motifs. Crafted in a summer-friendly palette of coral, butter yellow, pepper green and poppy red with accents of fuchsia and blush, there’s a touch of whimsy to the collection.
The 2018 summer collection is sprinkled with pretty needlework patterns. Bring mid-summer blooms into your life with all-over embellishments on easy silhouettes; placement embroidery on striped shirts; peasant blouses and lace shirts.
Tropical and tribal-inspired elements along with denim, dominate jumpsuits this summer. Each piece has been designed keeping in mind trending silhouettes such as cold and off-shoulder cuts, statement ruffles, spaghetti straps and halter necks.
For women wear:
The collection brings bright pops of colours for the discerning fashionista—think summer-friendly, ruffled silhouettes in bold colours and bright tropical prints or the latino-influenced safari range that combines rough and rugged surfaces with the sheen of satin.
For men wear :
Fresh pastels and bright accents underline the summer mood. Comfort is the key to this collection—classic silhouettes dominate with a focus on laidback moods and easy movements. Camo too is given a fresh twist incorporating foliage patterns.
For Indian wear :
It offers a host of styles and silhouettes, tropical florals in classic Indian hues and feminine silhouettes embellished with ruffles, tiers and smocking details.
For kids wear- girls
This collection is inspired by tropical jungles, summer blooms and oriental elements. Bold colours such as red and navy, along with a softer palette of baby pinks, mints and greys with blush accents – form the colour story.
For kids wear- boys
Max Fashion’s palette for boys consists of soothing blues and neutrals, bringing in the feel of a fun, summer escape. Quirky animal prints, along with camo, neon highlights and army badges, create a holiday style that’s irresistible!
