Godrej Security Solutions, a division of Godrej & Boyce revealed that its business observed a 15% growth fuelled by its Home Lockers category due to its rising demand during the ongoing travel season. Dedicated to meet the modern consumer’s requirements, the company introduced the ‘NX Advanced Locker’ series of advanced strength home lockers to provide security for ones valuables, while home owners were holidaying in different parts of the world. The surge in sales reflects a growing awareness among consumers about the importance of securing their valuables while they are away from home.
Commenting on this, Pushkar Gokhale, Executive Vice President and Business Head of Godrej Security Solutions, said, “We have scaled up capacities and expanded our range to meet this travel-centric demand. In lines with this, our NX Advanced home lockers are meticulously designed to provide a perfect blend of security, and aesthetic appeal, enhancing peace of mind for travellers. Our mission extends beyond providing basic security; it involves seamlessly integrating enhanced features to elevate the travel experience enabling consumers to travel worry-free. We anticipate a 25% growth in this category by the end of the fiscal year, aligning with our vision to be the preferred choice for top-notch security solutions during travel. Our continued focus on innovation and integration of smart technologies is at the core of our efforts to redefine home security and achieve our objective of securing happiness for millions of families on their journeys.”
During the travel season, Godrej Security Solutions is poised to meet heightened security needs with its NX Advanced Home Lockers series. Featuring a robust triple locking system that integrates digital, biometric, and mechanical mechanisms, these lockers offer unparalleled security for valuables. Designed with user convenience in mind, they also include features such as an inbuilt ibuzz alarm for added protection, voice acknowledgments for intuitive interaction, a low battery indicator to prevent unexpected power loss, a master password for enhanced access control, and a mechanical override key for failsafe entry. These innovations cater to users of all ages, ensuring that homes remain safeguarded against potential threats while families are away enjoying their travel experiences.
Acknowledging the increasing demand during the travel season, the brand is proactively adapting its product offerings to better serve the changing needs of travellers and households alike. The recent nationwide expansion of its Home Lockers category, which includes the addition of over 500new counters, highlights the brand’s dedication to addressing the dynamic security requirements of Indian homes. This strategic expansion further strengthens Godrej Security Solutions’ reputation as the preferred provider for security options.
With an expanded market presence and a diverse portfolio of home safes tailored for travel, Godrej Security Solutions aims to cater effectively to the needs of travellers, ensuring their belongings are secure and their journeys are stress-free.
