FPO fair, largest of its kind in Haryana, kicked off t at the New Grain Market in Ambala City. This three-day event, running from July 26 to 28, has attracted more than 40 Farmer Producer Organizations (FPOs) from across India, showcasing over 1,000 natural and organic farmer products. The event also features eight startups funded by the Central Government’s RKVY RAFTAAR scheme, presenting their innovative agricultural technologies.
Highlights of Day 1: • Wide Participation: Over 40 FPOs from various regions of India. • Innovative Showcases: Eight startups funded by RKVY RAFTAAR scheme demonstrating cutting-edge agricultural technologies. • Product Diversity: More than 1,000 different types of farmer products on display, including food items and household goods, all natural and organic.
Japinder Singh of Baba Bidhi Chand Agro Industries Pvt. Ltd. shared his excitement, saying, “This fair is a fantastic platform for us to reach out directly to consumers and educate them about the benefits of our organic products. We are thrilled with the positive response from visitors.” Mr. Gursewak Singh of Master Brain Agro Ind. Pvt. Ltd. emphasized the importance of such events, stating, “Connecting directly with consumers helps us build trust and showcase the hard work and dedication that goes into producing high-quality, natural products.”
Komal Jaiswal from Greenaffair Sustainable remarked, “It’s inspiring to see so many people interested in sustainable and organic products. This fair is a testament to the growing awareness and demand for healthier lifestyle choices.” A visitor at the event Mr. Manoj Sharma expressed his satisfaction, “This fair is a wonderful opportunity to interact with farmers and understand the origins of the products we consume.
The quality and variety of items available are impressive, and it’s great to support the farmers directly.” Additional Attractions: Family-Friendly Activities: Children’s play areas, group dances, and cultural programs showcasing Haryanvi culture. Entertainment: Various fun activities and a lucky draw offering exciting prizes.
Rahul, the organizer of the FPO fair, said, “Our aim is to establish direct contact between farmers and consumers. Through this fair, we are providing farmers with a platform to reach consumers directly with their products. We hope this fair will bring significant benefits to farmers and offer quality products to consumers at affordable rates.” The fair will continue for the next two days, from 10 AM to 9 PM. Attendees can look forward to more interactions, unique product discoveries, and entertainment. The F2DF (Kisan Ki Online Dukaan) application is available for those who wish to order products from home, providing convenience and accessibility to all.
