DARKNESS TO LIGHT CAMPAIGN BY CONNECT BROADBAND URGES PEOPLE TO PLEDGE FOR EYE DONATION
Guided by the vision of helping to change someone’s life by pledging to donate their eyes, Connect Broadband celebrates this Diwali by launching “Darkness to Light Campaign”.
The value of something is realized only when it is no longer available – The campaign video capturing the enactment of this narrative was screened, and website launched, urging people to pledge their eyes and help bring light into the lives of people by donating their eyes.
The Video was launched on all social media handles, followed by the distribution of sweets among Blind School inmates by Connect employees.
A special page designed for the campaign ‘connectzone.in’, http://
Arvind Jalota, Chief Business Officer, Connect Broadband said, “The Management and staff of Connect are committed towards educating more and more people to pledge their eyes. Our message to people is clear.
We want everyone to come forward and donate their eyes. Let’s overcome the superstitious beliefs and try to change someone’s life. Darkness to Light campaign is an initiative towards this noble cause.”
About CONNECT
CONNECT is a PAN India ISP Licensee with market leadership in Punjab Telecom Circle, which consists of Punjab, the Union Territory of Chandigarh and Panchkula.
The Company also provides a full gamut of telecommunication services, which includes voice telephony, both Wireline and fixed wireless, Internet services, broadband data services and a range of value added service viz., Centrex, leased lines, voice mail and video conferencing.
Connect has recently expanded its coverage footprint with launch of data services in Haryana and Himachal Pradesh
CONNECT also provides Wireless Broadband service across Punjab. Offering high speed internet through a wireless medium, CONNECT Wireless Broad
The technology reaches the boundary of the living space, such as a box on the outside wall of a home. Quadruple play of high-speed broadband, high-definition video, unlimited ‘anywhere’ telephony, and real-time surveillance are a few key take-always for users.