How do one should choose a co-founder

October 22, 2020

How do one should choose a co-founder

Are you looking for a co-founder. Ability to deal with daily stress, multiple stakeholders is a must.

Being a single founder is not wrong. Having co-founder is not wrong either. And as a single founder, if you are searching for new well-intentioned, sincere, energetic, business focussed co-founder, it’s not a crime at all.

Choosing a co-founder – Qualities to look for

Some co-founders start out as friends and decide to start a business together. Some co-founders choose one another for their varied skills, and then become friends. There is no fixed formula of the “right” co-founder and no unique method to identify a successful formula. One sure aspect is that you have to weigh all the pros & cons of each individual you think of, for collaborating as your co-founder. Whether you decide on one co-founder or few, the bottom line is that all of you have to get along. Else it’s a sure shot way for business to go bust and with a painful process.

Trust can’t rust

Trust is the most under-rated human values. On this value rests the concept of relationship and business. You need someone whom you can trust completely. Trust, Iike integrity cannot be measured to say that “I trust my partner 98.4%”. Trust is binary. Either you trust or you don’t ! If you don’t trust your business partner or key member of your core team or the potential co-founder candidate, distance yourself from them. Longer you procrastinate in that decision to sever business ties, harder and messier it could potentially turn into.

Complementary personality styles and skills

Each of us think we have a certain core strength and skill set that sets us apart from our competition. It would help for you to look for someone who brings in complementary .skill sets and business strengths. Your personal interests could vary, but you have to be aligned on the purpose of your business and the Value system that both of you ascribe to.

Character rocks

Character of an individual, especially someone with whom you are looking to build a part of your life journey called entrepreneurship, is non-negotiable. Skills and functional competence can be learnt or even outsourced to an employee; but character and moral values cannot be.

Mutual Respect

Respect is a touchy topic. It cannot be linked to just the success or failure of your ideas or your venture. It has to be about the individual ! In that right, you and your co-founder have to share mutual respect for each other. That cannot just be a wish list, but a prime & non-compromisable need.

No compromises

while evaluating your co-founder candidates, you need to be unemotional & use your rationale views, in assessing their strengths, and to figure where their fault-lines lie, issues about the person, personality & their value system. Ask all the tough and awkward questions upfront. If both of you can get through those well, then you are set for the next step. However there is no guarantee that this marriage might work well till kingdom-come.

Name-buying

Don’t get carried away to “acquire” a successful person as your co-founder. Don’t be coerced into letting your decision be swayed by someone’s material success or fancy lifestyle or you ending up giving the co-founder tag as a way to buy your way to a prominent “name”.

Communicate & critique

Unless you can communicate openly with your co-founder and without fear of being judged, you really can’t do anything productive. To ensure that both of you have that ability to challenge / critique each other, you need to figure out your personal communication styles. Few people are comfortable using email; some prefer chatting apps; some prefer it over a face to face conversation. There could be many variants of styles. You have to figure out if both of your styles would interject somewhere to make it worthwhile as co-founders.

There is no one correct communication style or method. Every individual has a style. Many founder-entrepreneurs we know are not great public speakers, but have built successful businesses.

Agreement in handling disagreements

The true test is that even if both of you don’t agree on something, would you be able to discuss that openly and ‘agree to disagree’ or resolve it as per the need of the venture?

Every entrepreneurial journey is fraught with stress, tensions, failures, debates and massive disagreements. Each of them can be handled with patience, resolve and tact. For any entrepreneur, it is critical to build a process on how to deal with disagreements; especially if it’s with a co-founder !

Stability of mind, body & finance

Entrepreneurship is tough on self ! It is a demanding task master and hence fitness is key. One of the toughest-ask and a sensitive one is to gauge your potential co-founder’s health – physical / mental / emotional & financial. If it is not done in a transparent way of asking the person her/himself, it could even be construed as intrusion to privacy.